25-27 September 2024 | Barcelona, Spain

Managing Flex Workspace: Adapting to User Needs, Optimizing Operations and Services, and Building Brand Identity

Wed 20 Sep | 12:25 - 13:10

The panel will explore the challenges faced by flex workspace operators in managing their space, particularly in adapting to the changing needs of tenants and balancing shorter rental agreements with the need for stable cash flow. The discussion will address strategies for managing operational costs and pricing, leveraging technology to optimize space utilization and improve tenant experience, and the role of branding and marketing in standing out in a competitive market.

Speakers
Lara Paemen

Lara Paemen

Managing Director EMEA

IFMA

Teresa Ciscar

Teresa Ciscar

Head of Flex Spain - Office Leasing

JLL

Caleb Parker

Caleb Parker

Founder

Bold

Moderators
Cristina Mateo Rebollo

Cristina Mateo Rebollo

Associate Dean at IE School of Architecture and Design

IE University