Caterina House – Corporate apartments: a new model to boost profitability
- 13:15 - 13:30
- INNOVATION ARENA
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A new trend that is growing rapidly is the mobility of professionals to different parts of the world, for medium-term stays (from 1 month to 11 months) either as a strategy of large companies for staff retention, for the development of specific projects, or as a result of the decision of the so-called “freelancers” to work and see the world at the same time. This lifestyle opens the doors for companies like Caterina House to invite these professionals to live in fully equipped apartments that have that home-feeling.